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DEALER NETWORK PLANNING FOR THE AUTOMOTIVE MARKET

IRIS NET – Keep an overview of your territory structures at all times!

IRIS NET provides you with a clear and intuitive dashboard in which you can make your individual selections with just a few clicks. The focus is – as the name already suggests – on your dealer networks. There are no limits to regionalizations, individual territory overviews and much more. A monthly reporting for the management level always up to date, accessible from everywhere and directly applicable.

  • Up-to-date: See changes in market share, sales and market potential in your dealer network and among competitors directly in the dashboard.
  • Strategy: Derive precise measures for the further development of your dealer locations and area-specific sales campaigns.
  • Potential: Create strategic plans for the optimisation of your dealer territories based on current market data.

The solution for your network planning.

  • For network developers – Make just-in-time changes to the dealer network and evaluate the changes according to market potential and other key figures such as charging infrastructure and socio-demographics.
  • For decision-makers in sales – Use management dashboards to track the development of the individual regions and derive measures for further development.
  • For regional managers – See the performance of your own region and compare it with the rest of Germany.
  • For Point of Sales – Identify new potential in your sales region in clear dashboards and motivate your sales team.

The Features of IRIS NET

IRIS NET has many features. We present the six most important ones here in an overview. Use our system for individual analysis, planning and collaboration to extract the information you need as a basis for your next decision regarding marketing, sales, planning and development of products as well as your networks. You’re not the only one who needs this information? Share your knowledge from the numbers with your colleagues with just one click or show the results live in the system during a meeting.

NET & DRIVE TIME ANALYSIS

Analysis of the dealer network according to all available key figures, e.g. network coverage, market potential and drive times. Display of registrations, market shares, sales, competitor networks, dealer conglomerates with filters. Representation of dealer locations in a cartographic visualization system down to street level possible.

NET PLANNING

Dealer network planning and development. Evaluation of dealer networks with inclusion of sales, territorial invasions/territorial encroachments and capillarity of networks. Territory evaluation based on after sales potential as well as drive times. Optimization of dealer network inventories.​​

SEGMENT PLANNING

Change of vehicle segments incl. immediate analysis of results. Preliminary change and share or publish.

PERFORMANCE ANALYSIS

Display complex or simple reports and dashboards to show performance by location or in general.

COLLABORATION

Share maps, analytics and dashboards with colleagues. Unlock according to the different recipient groups.

INFORMATION STORAGE

Provision of all reports & studies in one system. Find all information categorized and clearly arranged.

IRIS NET is our license-free system, which is provided with daily data updates. Individual data changes can be implemented within 2 business days upon request. Regular design & function improvements ensure the continuous development of the system.

The advantages

ALL IN ONE SUITE

From network to segment planning, sales analysis to dealer information system, IRIS NET is the suite for everything.

FLEXIBLE MODUL

Individual set-up of modules depending on the user. IRIS NET is therefore entry-level software for trade and expert software for planners.

JUST IN TIME

Changes in the network or segment can be analysed and visualised immediately. IRIS NET enables high-performance runtime analyses.

MARKET EXPERTS

25 years of experience as a market segment specialist make it possible to take special key figures into account (e.g. fleet score according to Stab).

The Features of IRIS NET

IRIS NET has many features. We present the six most important ones here in an overview. Use our system for individual analysis, planning and collaboration to extract the information you need as a basis for your next decision regarding marketing, sales, planning and development of products as well as your networks. You’re not the only one who needs this information? Share your knowledge from the numbers with your colleagues with just one click or show the results live in the system during a meeting.

NET & DRIVE TIME ANALYSIS

Analysis of the dealer network according to all available key figures, e.g. network coverage, market potential and drive times. Display of registrations, market shares, sales, competitor networks, dealer conglomerates with filters. Representation of dealer locations in a cartographic visualization system down to street level possible.

NET PLANNING

Dealer network planning and development. Evaluation of dealer networks with inclusion of sales, territorial invasions/territorial encroachments and capillarity of networks. Territory evaluation based on after sales potential as well as drive times. Optimization of dealer network inventories.​​

SEGMENT PLANNING

Change of vehicle segments incl. immediate analysis of results. Preliminary change and share or publish.

PERFORMANCE ANALYSIS

Display complex or simple reports and dashboards to show performance by location or in general.

COLLABORATION

Share maps, analytics and dashboards with colleagues. Unlock according to the different recipient groups.

INFORMATION STORAGE

Provision of all reports & studies in one system. Find all information categorized and clearly arranged.

IRIS NET is our license-free system, which is provided with daily data updates. Individual data changes can be implemented within 2 business days upon request. Regular design & function improvements ensure the continuous development of the system.

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Three reasons that speak for us:

  • Our Offer: Years of technical and content know-how give you a competitive advantage
  • Unsere Experts: A team with many years of experience in the design and visualization of online dashboards
  • Customized Reporting: Individually defined dashboards based on own dealer networks with online access from anywhere

Keep the overview at any time, any place and benefit from our experience with automotive market data. We have been working with data directly from the official source for over 40 years, processing and coding it on a daily basis. In doing so, we already gained strong geo-marketing experience with our systems based on the latest data visualization technologies.

IRIS NET was developed in cooperation with our trusted partner MSI Sistemas de Inteligencia de Mercado, which is also trusted by 75% of the automotive manufacturers in the Spanish market. We have been working with MSI since 2007 and have jointly developed other successful products such as the Dataforce Automotive Market Forecast.

You don’t know yet how to divide your dealer territories? No problem, we advise you individually in your territory planning and create your KPIs together with you.

Are you currently looking for a system that supports you in your dealer network planning or would you generally like to discuss the various options in more detail? Our team of experts will be happy to assist you without obligation:

 

Customer Services
Telefon: +49 69 95930-352
Fax:+49 69 95930-549
E-Mail: customer-services@dataforce.de
www.dataforce.de

Dataforce Customer Services
Dataforce Customer Services