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CAR MARKET ITALY

Italy is the number 4 market in Europe with around 2 million registrations / year. Market is dominated by the Fiat group, although not as much as before. The only market where Lancia is still active. Italians are fans of small vehicles, with 2 out of 5 sold vehicles coming from the mini or small segment. Best sold car since years is the Fiat Panda.

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