Dataforce announces the promotion of Richard Worrow to the position of Head of International Sales, effective immediately.
In his new role, Richard Worrow will lead the international sales activities of Dataforce’s headquarters and oversee the corresponding international sales team. He will be responsible for driving the company’s sales strategy, developing customer relationships, identifying new business opportunities, and supporting Dataforce’s continued growth across international markets.
Richard joined Dataforce in July 2016 as an International Account Manager. Over the past years, he has taken on increasing responsibilities, becoming Senior Account Manager in June 2021 and Team Lead – Key Account Managers in January 2023. During his time at Dataforce, he has built strong relationships with customers and partners across the automotive ecosystem, including OEMs, leasing companies, suppliers, consulting firms, and automotive media. His combination of sales expertise, market knowledge, and customer focus has made him a valuable contributor to Dataforce’s headquarters international business development.
Managing Director Levent Simal: “Over the past few years, Richard has distinguished himself through his outstanding commitment, strong commercial expertise and his success in building trusting, long-term customer relationships in international markets. With his many years of experience, his strong customer focus and his in-depth understanding of our customers’ needs, he is ideally placed to fulfil this new role successfully. Furthermore, he will contribute to further strengthening Dataforce’s international presence and reinforcing our position as a reliable partner for the automotive industry. We are delighted that Richard is taking on this new responsibility and wish him every success in his new role.”
Richard Worrow: “I am excited to take on this new role and continue my journey with Dataforce. Over the past years, I have had the privilege of working with great customers across different markets. I look forward to leading our international sales team, strengthening customer partnerships, and contributing to the continued growth of Dataforce.”
With this appointment, Dataforce further reinforces its commitment to international growth and strengthening its position as a leading provider of automotive market intelligence and data-driven solutions in Europe.
