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Swiss passenger car market with an extremely weak start into the 4th quarter

Frankfurt, 12.11.20

The Swiss passenger car market suffered another strong setback at the beginning of the fourth quarter. This October, just under 20,800 passenger cars were registered, causing the market to slump by a further 20.2% compared to the previous year. Registrations of light commercial vehicles up to 3.5 t were also unable to escape the downward trend and fell by a double-digits (11.4%).


Swiss passenger car market in October 2020

With increasing corona cases and new drastic measures to contain the pandemic, the Swiss passenger car market also saw a return to growing uncertainty. With a decline of 20.2%, passenger car registrations were once again well below the level of the previous year. At market segment level, registrations in the private market fell by 16.0% while Commercial registrations were hit even harder, falling by 25.3%.


A detailed analysis of the Commercial channels showed the True Fleet Market to be down 18.2%. However, the registrations of Dealer/Importer (- 29.6%) and in particular registrations of rental companies declined more sharply, falling by as much as 44.7% compared to the same month of the previous year.


True Fleet Market: Renault-Nissan alliance proves unimpressed

Despite the overall weak market environment, the alliance around Renault (+ 51.2%) in 6th place, Dacia (+ 63.8%) in 14th place and Nissan (+ 87.9%) in 19th place in the brand ranking were able to increase their fleet registrations. Within the top 20 importer brands, Fiat (+ 28.0 %), Kia (+ 12.2 %) and Hyundai (+ 4.0 %) were also able to achieve growth.

At model level, the Skoda Octavia (- 44.5%) once again recorded the highest number of fleet registrations, with the Renault Megane (+ 98.7%) and the BMW 3 Series (+ 114.3%) following.


The trend towards electrification of company fleets though has continued unabatedly. Registrations of such vehicles have more than doubled compared to the same month last year (+ 131,6%). The most popular models in October were the Renault Zoe, the VW ID.3 and the Hyundai Kona.


Market development of light commercial vehicles up to 3.5t

The Swiss market for light commercial vehicles up to 3.5 tonnes also fell significantly in October (- 11.4%). Despite this development, the private market managed to increase new registrations for the fifth consecutive month (+ 31.1%). Commercial registrations, on the other hand, fell by 16.9% overall. Company registrations in the True Fleet Market were affected to a similar extent (- 14.6%). Though much greater losses were recorded by Dealers/Importers (- 23.4%) and at the Rental companies

(- 46.9%).


Volkswagen not only succeeded in delivering most vehicles to corporate fleets, but also in increasing registrations by 25.9% compared to the same month last year. This makes Volkswagen the only one among the top 10 importer brands to deliver more fleet vehicles in the cumulative period from January to October than in the same period last year. The most registered fleet models in October were the VW Caddy (+ 41.3%), the VW Transporter (+ 13.9%) and the Mercedes Sprinter (- 0.6%).

Publication only with indication of source (Dataforce).

The company DATAFORCE - Wir zählen Autos
As a leading market research company, we bring transparency to the European automotive market. Independent - with over 25 years of experience - we set standards and make markets comparable.